samsung,apple sees 18% decline after jointly selling 23% of global smartphones

 

Post Samsung halted production  of its Note 7 handsets and said it was scrapping the 4.3 million handsets it had already manufactured,the market for smartphones specially the Phablets phone have opened up. As smartphone  sales mature and reach reasonable volumes with lower churn rates, with users not changing their smartphones as frequently as they used too 2 to 3 years ago,bigger size screen size will be a norm rather a exception.

Meanwhile  also helping matters are that OEM's and Handset makers  have increasingly tried to offer a bigger and larger screen as an option,which seems to be paying off.With Samsung already facing a growing churn and growing dissatisfaction in the market and Apple reporting that it had underestimated demand for its largest model, the iPhone 7 Plus, leading to a backlog in orders.This market seemed to be wide open for a spectacular fight.Google Pixel and Huawei Mate 9 could provide a lot of choices this holiday season.However its reported that Google has locked itself into exclusive deals with single operators in the US, UK and Australia - struck before the Note 7 fiasco - which will limit sales.

Meanwhile Samsung has seen a 13% decline in its year to year smartphone sales July -September,2016 sales as compared to same time last year. Apple too has seen a 5% decline . However Samsung with 23% market share and Apple with 13% market share make up 130 million smartphones out of 360 million smartphones  sold in last quarter of 2016. This means that even after selling 23% of global smartphone last quarter,It has been loosing market share compared to a year ago.

apple product lines by revenue : 2016 to 2018

 The iPhone will continue to be apple's chief cash cow in the years to come, till 2018. The three apple products will constitute 65% of   base of revenue of apple powered by  Apple's  best selling products the iPhone, iPad, and Mac. These  products have modeled to increase at a 3.8% CAGR into 2020. While iPhone will continue to be Apple’s main source of revenue, accountable for more then 60% of total revenue. The new products and services such as the Apple Watch and Apple Music will drive the incremental revenue growth for the entire company going forward.

state of the market for digital voice assistants: siri vs amazon vs google vs cortana

Top 5 Reasons why Consumers Continue to Use Digital Voice Assistants

 

Digital voice assistants seem to have finally come of age. The major tech companies along with consumer electronic brands are putting these digital assistants, powered by artificial intelligence algorithms and activated by voice, into multiple products. It's a strategic thrust to enmesh you further in their ecosystems, deepening and potentially adding sources of revenue. With Microsoft's digital assistant Cortana,( offered as a part of desktop windows 10 and its  windows mobile). Apart from that the big player is Google which has started offering  Google Voice, Amazon Echo known as  Amazon Alexa service. 

Among other recent  digital assistant service was  Assistant by API.ai and now with the recent launch of Siri and its AI-driven virtual assistant called Viv it would be interesting to see how this " digital assistant space spacing up.The biggest reason of why the major tech companies are putting these digital assistants, powered by artificial intelligence algorithms  is the fact that they have realized that  typically consumer devices and their life cycle have shortened drastically and they cannot hope to extend the  product life cycles of traditional devices, as rapid strides in technology will have made them defunct in a very short time.

The new strategy is to  launch products in lightening speed,shore up the ecosystem, develop cross channels and  sell them in a double quick time . It's a strategic thrust  to extend their ecosystems and channel partners thereby deepening the product breadth and potentially adding sources of revenue. Companies are beginning to understand that " prices of smartphone " will have hit rock bottom and beyond a certain point unless they come up with these kind of " digital assistant devices" and other connected devices to automate human machine interaction it would be difficult for traditional hardware companies to make money.They need to reinvent human machine interaction.

Apple's Siri, most known as the voice on the iPhone, already makes its presence felt on the latest Apple TV box, on the Apple Watch and inside the vehicle you drive, via CarPlay. Google's voice is heard across the Android and Google Now spectrum, and when you're at the wheel using Android Auto. Microsoft's Cortana has moved beyond Windows Phones onto rival smartphones, Windows 10 PCs and tablets, and cars.

Tablets sales set to cannibalise desktop and PC sales :

Gobal tablet sales set to take over as desktop and Pc sales drop . 2015 will see for the first time when tablets sales cross PC sales as users across the world will adopt tablets as their primary device to work. As the rate of BYOD increasing,both small and medium level companies will move over to tablets to bring cross device compatibility across their work environment. 2015 to 2017 will see a brisk adoption of tablets as PC sales drop

2019 to see 10.5billion connected devices amidst 2.1billion internet users

 According  to CISCO's recent paper on Virtual Networking Index prediction and Forecasts, 2019 is set to see huge technological  global " disruption " in making as this year the global Internet users would reach 2.1 billion and   the number of  users that are connected  digitally via devices   would cross a gigantic number  of 10.5 billion.