which connected devices see the highest retail sales conversion

 Smartphones, Tablets, or Laptops// which device  has the largest conversion when it comes to retail products.  The most interesting this here is , The device where users start their research on incidently comes  the  last point of contact  before the purchase ( apart from the ones thar are purchases in store)

72% started on Smartphone and 23% purchased on Smartphone, and 20% on Tablets
58% started their research on Tablets and 34% purchased on Tablets

For Laptops originated research.. the last transaction before purchase was  majorly done across laptop

UK online sales touch £100 billion barrier

According to IMRG Capgemini  UK  -Retail Sales Index report,  UK  users  splurged more than   100billion  Pounds  in online shopping last year.A total of  £104bn was spent online in 2014, the first time annual spending in UK  has exceeded the £100bn barrier.

 Summary of  IMRG Report on UK Ecommerce spends

• Online Retail in UK  now accounts for an estimated 24% of total retail market
• 14% growth for the online retail market in 2014; £104bn spent online nduring Christmas period saw 13% growth on 2013 e
• £8bn was spent via mobiles this Christmas, compared to £5.1bn last year - 55% increase 37% of online sales are made on a mobile device - an estimated 8.9% of total retail sales Forecast for 2015: 12% market growth and £116bn to be spent online

The UK in this year 2015 will this year become the first country in the world where half of all advertising spend goes on digital media according to emarketer data..